hello,

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My name is Dr Lukasz Piwek. I am a Senior Lecturer (Associate Professor) in Data Science at the School of Management in the Division of Information, Decisions & Operations, University of Bath.
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I've completed my PhD in Psychology at the University of Glasgow. I also hold an MA in Philosophy and MSc in Psychological Methods.
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I love the idea of distributed, community-driven, online, collaborative work. I actively contribute to Stack Overflow and Cognitive Sciences forums.
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To get in touch with me please send an e-mail.
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I am also on LinkedIn,
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and on Twitter,

my research highlights

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To start with, my diverse and exciting research journey is possible thanks to collaborations with some amazing people out there.
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As a part of collaborative Psychology Sensor Lab we're continuously reviewing and testing digital technology for application in research and health interventions. Read our analysis of consumer health wearables in PLoS Medicine.
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With Dr Andrews, Dr Ellis and Miss Shaw we used novel psycho-informatic methods to showing that people highly underestimate (40) how much they think they check their phones (85 in reality). Read about our study in PLoS One.
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With Prof Joinson we've conducted one of the first studies on the detailed patterns of Snapchat use in the context of social capital theory. Read about it in Computers in Human Behavior.
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I'm one of the Core Programme Researchers for The Centre for Research and Evidence on Security Threats as part of the team investigating behavioural profiling from digital traces of mobile and online activity. Research in progress.
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With Dr Ellis we're examining a broad use of frameworks for smartphones' programming as a novel digital research methods for psychology. Read our piece about Apple ResearchKit in Frontiers in Psychology.
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With Prof Joinson and Mr Morvan we've conducted a study on the use of self-monitoring technology by cyclists. Read about it in Transportation Research Part A.
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With Prof Joinson and Prof Tapp, we're now looking at the 'dark side' of self-monitoring - a hazardous cycling with the use of competitive apps such as Strava. Research in progress
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With Dr Moore and Dr Roper we've done a BA/Leverhulme Trust funded study on Quantified Workplace with issues around as autonomy and corporate responsibility. Read our conceptual paper on quantified workplace in Employee Relations article.
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With Dr Spotswood we're investigating how wearable technology transformed social practice of jogging. Research in progress.
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With Prof Pollick and Dr Petrini we've used motion and voice capture system to record and create a large stimuli set of point-light, multisensory, emotional, social interactions - available in Behavior Research Methods.
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With Dr Petrini, Mrs Crabbe, Prof Pollick, and Prof Garrod we looked at the parts of the brain that plays a critical role in attributing a social meaning to the actions of others. Our precuneus paper is available from Human Brain Mapping.
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In another project with Dr Petrini and Prof Pollick we investigated how people deal with emotionally inconsistent voice and movement. You can read about it in our Frontiers in Psychology paper.
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Finally, together with Dr McKay and Prof Pollick we found that zombies are more acceptable if they move rather then when they are still. Our Zombie paper can be found in the journal Cognition.
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You can also check Tufte in R - my online side project where I collect, improve and share R code to replicate minimalistic visualisation practices by Edward Tufte.

talks, blogs and other logs

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24th Nov 2016
Good practice in doing research with young ‘digital natives’.
Conference talk
'Using digital tools in research with Children & Young People', University of Bristol.
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8 Nov 2016
Automatic tracking of behaviour with smartphones.
Behaviour Change Research and Theory
Book chapter
Co-authored with Prof Joinson
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26 Feb 2016
Technology and the formation of socially positive behaviours
Beyond Behaviour Change
Book chapter
Co-authored with Prof Joinson
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3rd Feb 2016
Do fitness trackers make you fitter?
The Conversation
Online article
Co-authored with Dr Ellis
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9th Nov 2015
Wearables and smartphones in digital marketing.
Guest lecture
'Interactive and Digital Marketing', 3rd year module, UWE, Bristol
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18th Sept 2015
Using Arduino to create your own self-tracking tools
Conference talk
2014 Quantified Self Europe Conference, Amsterdam, Netherlands
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15th Jul 2015
The Digital Personal Data Paradox
Blog essay
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24th Feb 2015
Online Consumer Persuasion: a short introduction
Guest lecture
'Interactive Marketing', Masters module, UWE, Bristol
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5th Dec 2014
Online Consumer Behaviour
Guest lecture
'Interactive and Digital Marketing', 3rd year module, UWE, Bristol
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26th Sept 2014
Digital Landscape
Guest lecture
'Interactive and Digital Marketing' 3rd year module, UWE, Bristol
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9th Sept 2014
Living by the dashboard light
Media Interview
Article published by 'ING World Magazine', Netherlands
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10th May 2014
The Future of Behaviour Change
Conference talk
Blog essay
2014 Quantified Self Europe Conference, Amsterdam, Netherlands
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4th April 2014
About Smartphones
Blog essay

...and some publications

Piwek, L., Ellis, D.A., Andrews, S., Joinson, A. (2016) The Rise of Consumer Health Wearables: Promises and Barriers, PLoS Medicine 13(2): e1001953.
Piwek, L., Joinson, A. (2016) "What do they snapchat about? Patterns of use in time-limited instant messaging service", Computers in Human Behavior 54: 358 - 367.
Piwek, L., Ellis, D.A., Andrews, S. (2016) Can Programming Frameworks Bring Smartphones into the Mainstream of Psychological Science? Frontiers in Psychology 7: 1252.
Piwek, L., Petrini, K., Pollick, F (2016) A dyadic stimulus set of audiovisual affective displays for the study of multisensory, emotional, social interactions. Behavior Research Methods 48: 1285.
Andrews, S., Ellis, D.A., Shaw H., Piwek L. (2015) Beyond Self-Report: Tools to Compare Estimated and Real-World Smartphone Use. PLoS ONE 10(10): e0139004.
Piwek, L., Joinson, A., Morvan, J. (2015) "The use of self-monitoring solutions amongst cyclists: An online survey and empirical study", Transportation Research Part A 77:126 - 136.
Piwek, L., Pollick, F. E. and Petrini, K. (2015) "Audiovisual integration of emotional signals from others’ social interactions", Frontiers in Psychology 6:611.
Petrini, K., Piwek, L., Crabbe, F., Pollick, F. E. and Garrod, S. (2014) "Look at those two!: The precuneus role in unattended third-person perspective of social interactions", Human Brain Mapping 35: 5190 - 5203.
Piwek, L., McKay, L., Pollick, F. (2014) "Empirical evaluation of the uncanny valley hypothesis fails to confirm the predicted effect of motion, Cognition 130: 271 - 77.